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The Programme

Driving greater profits, the independent way.

Using pre-event hotelier research, discussions with our advisory board and ongoing conversations with The Good Hotel Guide community, our programme aims to inspire and provide multiple solutions for guests to take away and implement into their business. The programme with involve break-out sessions, round-table best practice discussions and on-stage speaker panels, followed by a relaxed drinks and dinner, including The Good Hotel Guide Awards.

A full day of collaboration, innovation, and learning for independent hoteliers, including:

  • The Good Hotel Guide Live: Welcome
    The Good Hotel Guide Live: Welcome
    The Good Hotel Guide Live: Welcome
    9:15 - 9:40
    Richard Fraiman, CEO, Good Hotel Guide shares the latest data from The Good Hotel Guide member research
  • Learning from Leading Lights
    Learning from Leading Lights
    Learning from Leading Lights
    9:40 - 10:30
    Zoe Monk, Senior Editor of Boutique Hotelier, chats with: Dan Brod, Beckford Group Captain Tim Hart, Chairman & CEO Hart Hambleton PLC Marie-Louisa Raeburn, Marketing Director Ciel Hotels Ian Taylor, Co-Owner at Kaleidoscope Collection
  • Innovation Lightning Talks - Morning Session
    Innovation Lightning Talks - Morning Session
    Innovation Lightning Talks - Morning Session
    10:30 - 11:00
    Using your Independence and Size as a Superpower; Harry Fielder, CEO, Umi Digital 7 Essential Marketing Tactics to Grow Direct Bookings; Sam Chance, Founder/Director, Scrumptious Marketing
  • Solution Sessions
    Solution Sessions
    Solution Sessions
    11:20 - 12:45
    Group collaboration to share experience, best practice, and solutions on: direct/indirect bookings cost control, operational efficiency & pricing
  • Innovation Lightning Talks - Lunchtime Session
    Innovation Lightning Talks - Lunchtime Session
    Innovation Lightning Talks - Lunchtime Session
    12:45 - 13:10
    New Chapters for Age Old Stories…; Hector Ross, Managing Partner, The Signet Collection & Partner, Ross & Ross Consultancy. 10 Ways Your Tech Should Be Helping You Save Time – and Make More Money; Adam Buckmaster, Head of Product, eviivo
  • Discussion Hubs
    Discussion Hubs
    Discussion Hubs
    14:00 - 15:10
    Relaxed, guided group discussions on driving profitability in chosen key areas: Technology Profitable F&B People and teams Acquisition/Expansion Marketing/Brand
  • Innovation Lightning Talks - Afternoon Session
    Innovation Lightning Talks - Afternoon Session
    Innovation Lightning Talks - Afternoon Session
    15:10 - 15:35
    Adding Profit and Improving Guest Experience: A Case Study: Dan Brod, Beckford Group Captain Grasping the English Wine Opportunity; Simon Bradbury, CCO, Gusbourne
  • In Conversation With... Robin Hutson
    In Conversation With... Robin Hutson
    In Conversation With... Robin Hutson
    15:55 - 16:40
    Jane Knight; GHG Editor, talks with Robin Hutson, sharing insights and advice from his incredible career.
  • The Good Hotel Guide Live: Closing Words
    The Good Hotel Guide Live: Closing Words
    The Good Hotel Guide Live: Closing Words
    16:40 - 17:00
    Richard Fraiman, CEO, Good Hotel Guide
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